Senior Social Media Manager
komoot, Germany

Komoot is an app that lets you find, plan, and share adventures with its easy route planner. Driven by a love for nature and powered by the outdoor community’s recommendations, komoot helps you explore more of the great outdoorswherever and however you want. And we're good at it. Google and Apple have listed us as one of their Apps of the Year numerous times. Today, with over 35 million users and 300,000 five-star reviews, we are well on our way to becoming the most popular app for finding, planning, and sharing adventures worldwide.

Join our 100% remote team and start your adventure with komoot.

We have an ongoing recruitment process (no deadlines) meaning if this role is online it is still open. In case of a large volume of applications we might take the role down to allow our team sufficient time to review them thoroughly. In case we do not find a right match, we will repost the role again.

We are looking for an experienced Senior Social Media Manager who’ll take full responsibility for our social media strategy and its successful implementation. Your content and campaigns will inspire and engage the cycling and outdoor community worldwide. You will work with highly skilled brand, copy, design and community experts and you will have a lot of freedom and responsibility in your role.

Ready for your next adventure?

• Develop a social media strategy, tailored to maximise key channels, that supports brand building strategies and drives engagement with our users and outdoor communities.
• Research preferences of our community, content trends and benchmarks our competitors on all relevant social media channels.
• Define ambitious goals, monitor all relevant KPIs and report on our social media achievements.
• Drive a successful brand presence, develop a sustainable growing community and positive impact on our brand.
• Lead the creation of engaging content ideas for the channels, and actively support company wide campaigns.
• Team up with our Brand Squad to generate, edit, publish and share engaging copy, photos, videos and products news.
• Team up with our Community team, marketing managers and support teams to engage with our community on our social media channels.
• Interact with our ambassadors, content producers and partners, and encourage our community to share content with us.

• Your work will contribute to helping millions of people enjoy lovely outdoor experiences.
• We’ve been a remote-working company since 2017, meaning: We are remote by default, have frameworks and systems in place, and know how to do it well.
• You can work from wherever you want, be it a beach, the mountains, your house, or anywhere else that lies in any time zone between UTC-1 and UTC+3.
• We have your costs covered for your co-working space membership or your work-from-home office setup and the latest devices and equipment to do your best work.
• You’ll become an essential part of our diverse and international team with colleagues based in 20+ countries across Europe.
• 38 paid days off (inclusive public holidays) you are free to take those days whenever it suits you, including a well-deserved winter holiday break.
• We love seeing people grow. That's why each team member gets 2,000 and 3 additional days to spend on professional development each year. Classes, conferences, books your choice!

Requirements

• 5+ years of experience in social media management

• Successfully developed and implemented social media strategies before

• A demonstrable understanding of the outdoor and cycling community (if this isn’t evident from your CV, please include links to your personal social media and/or komoot profile, or another app)
• Experience driving strategy for social media platforms including, Instagram, YouTube, Facebook, X, Threads and LinkedIn
• Experience in growing and managing a Youtube channel
• Hands-on experience creating content ideas for social media including a good eye for design layout with a working knowledge of relevant design tools.
• The ability to write engaging copy in English
• Strong analytical skills and a methodical way to optimise our social media activities
• Strong organisational and internal communication skills
• Bonus: You are fluent in further languages
• Bonus: Your graphic design skills are to a high standard

Not sure if you meet all requirements above? Don't sweat it if you think you're the right person anyway, we'd love to hear from you!

Benefits

• Core Communication time between 10 am - 3 pm (Berlin Time). We know people have different lifestyles, which is

Job Rewards and Benefits